Lead Generation Executive
Number of Positions: One
Place: Surat, India
Roles & Responsibilities :
Lead Identification and Research:
- Effectively perform outreach searches to target prospects in defined geographies.
- Conduct targeted surveys to identify the right business opportunities from prospects.
- Demonstrate a strong eye for research to scout new prospects and identify key players in industries.
Outreach and Engagement:
- Initiate contact with leads through email campaigns, cold calls, social media, and other communication channels.
- Craft compelling and tailored messages to capture leads' interest and communicate the value of our products/services.
- Engage in meaningful conversations with key decision-makers and business owners.
Qualification and Nurturing:
- Qualify leads based on established criteria and assess their potential as viable opportunities.
- Collaborate with the sales team to ensure a seamless handover of qualified leads for further sales processes.
- Implement lead nurturing strategies to maintain engagement with prospects who are not yet ready to make a purchase.
Collaboration with Sales and Marketing:
- Work closely with the sales and marketing teams to align lead generation strategies with overall business goals.
- Provide valuable insights and feedback from lead interactions to improve targeting and messaging strategies.
Reporting and Analysis:
- Maintain accurate and up-to-date records of lead generation activities, interactions, and outcomes.
- Generate regular reports on lead generation performance, including metrics such as conversion rates and lead quality.
Eligibility criteria :
- Bachelor's degree in Business, Marketing, or a related field.
- Proven experience as a Lead Generation Executive or similar role, preferably in an international context.
- Strong understanding of lead generation strategies, techniques, and tools.
- Excellent communication and interpersonal skills.
- Proficiency in using CRM systems and lead management software.
- Self-motivated, proactive, and able to work independently.
- Demonstrated aptitude for technology and sales.
- Strong work ethic, reliability, and willingness to accommodate job timings based on campaign needs.